Canteen
Sam Alexander

Our employee stories: Sam

Apprentice job title: Consumer Products

I started off doing work experience for MTV. The initial attraction to working for Paramount was the fact that I’d be working for MTV! MTV was a channel and brand I loved, and I grew up watching the shows.

Shortly after my work experience placement, I became one of the first apprentices the company ever had. Shortly after, a job came up as a Label Assistant in the Talent and Music Team. Since starting, I’ve worked in different departments within the company and eventually interviewed for a role within Consumer Products. I’ve been in Consumer Products ever since, going from Coordinator to Manager.

I will keep climbing the ranks and seeing how far I can go within licensing.

No one day is the same. You’re keeping up with consumer trends and ensuring you’re on top of what consumers want in a fast-paced world; we’re looking into artificial intelligence and new technologies, seeing how toys have been adapted from when I was younger to now.

We live in a world full of exciting and innovative products, and seeing a product you’ve worked on from start to finish end up being a hit with kids is a really cool thing to be a part of.

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